Marketing Scales Handbook : Multi-Item Measures for Consumer Insight Research (Volume 10)
by Gordon Bruner Paperback 2019
- Author: Gordon Bruner
- ISBN 13: 9781796226997
- ISBN 10: 1796226998
- Publication Year: 2019
- Language: English
Specifications
| Index-10 | 1796226998 |
|---|---|
| Index-13 | 9781796226997 |
| Language | English |