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Profiting from Services and Solutions : What Product-Centric Firms Need to Know

Profiting from Services and Solutions : What Product-Centric Firms Need to Know

by Valarie A. Zeithaml, Stephen W. Brown, Mary Jo Bittner, Jim Salas Paperback 2014

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  • Author: Valarie A. Zeithaml, Stephen W. Brown, Mary Jo Bittner, Jim Salas
  • ISBN 13: 9781606497487
  • ISBN 10: 1606497480
  • Publication Year: 2014
  • Language: English

Specifications

Index-10 1606497480
Index-13 9781606497487
Language English

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