The New Strategic Brand Management : Creating and Sustaining Brand Equity Long Term
by Jean-Noël Kapferer Perfect
- Author: Jean-Noël Kapferer
- ISBN 13: 9780749450854
- ISBN 10: 0749450851
- Language: English
Specifications
| Index-10 | 0749450851 |
|---|---|
| Index-13 | 9780749450854 |
| Language | English |