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Positioning Theory and Strategic Communication : A New Approach to Public Relations Research and Practice

Positioning Theory and Strategic Communication : A New Approach to Public Relations Research and Practice

by Melanie James Paperback 2018

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  • Author: Melanie James
  • ISBN 13: 9781138497368
  • ISBN 10: 1138497363
  • Publication Year: 2018
  • Language: English

Specifications

Index-10 1138497363
Index-13 9781138497368
Language English

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