Brand Breakout : How Emerging Market Brands Will Go Global
by Nirmalya Kumar, Jan-Benedict E. M. Steenkamp Paperback 2015
- Author: Nirmalya Kumar, Jan-Benedict E. M. Steenkamp
- ISBN 13: 9781137467591
- ISBN 10: 1137467592
- Publication Year: 2015
- Language: English
Specifications
Index-101137467592
LanguageEnglish
Index-139781137467591
Period-
Class Track-
Publisher- (2015)
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