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Marketing Research: State-of-the-Art Perspectives : Handbook of the American Marketing Association and the Professional Marketing Research Society

Marketing Research: State-of-the-Art Perspectives : Handbook of the American Marketing Association and the Professional Marketing Research Society

by Chuck Chakrapani, American Marketing Association Staff, Professional Marketing Research Society Staff Hardcover

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  • Author: Chuck Chakrapani, American Marketing Association Staff, Professional Marketing Research Society Staff
  • ISBN 13: 9780877572831
  • ISBN 10: 0877572836
  • Language: English

Specifications

Index-100877572836
LanguageEnglish
Index-139780877572831
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