Using Qualitative Research in Advertising : Strategies, Techniques, and Applications
by Margaret Ann Morrison, Eric Haley, Kim Bartel Sheehan, Ronald E. Taylor Paperback
- Author: Margaret Ann Morrison, Eric Haley, Kim Bartel Sheehan, Ronald E. Taylor
- ISBN 13: 9780761923831
- ISBN 10: 0761923837
- Language: English
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Index-100761923837
LanguageEnglish
Index-139780761923831
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