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Effective Advertising : Understanding When, How, and Why Advertising Works

Effective Advertising : Understanding When, How, and Why Advertising Works

by Gerard J. Tellis Paperback 2003

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  • Author: Gerard J. Tellis
  • ISBN 13: 9780761922537
  • ISBN 10: 0761922539
  • Publication Year: 2003
  • Language: English

Specifications

Index-100761922539
LanguageEnglish
Index-139780761922537
Period-
Class Track-
Publisher- (2003)
Pages-

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