Effective Advertising : Understanding When, How, and Why Advertising Works
by Gerard J. Tellis Hardcover 2003
- Author: Gerard J. Tellis
- ISBN 13: 9780761922520
- ISBN 10: 0761922520
- Publication Year: 2003
- Language: English
Specifications
| Index-10 | 0761922520 |
|---|---|
| Index-13 | 9780761922520 |
| Language | English |
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