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Sharing Behavior of Brand Crisis Information on Social Media : A Case Study of Chinese Weibo

Sharing Behavior of Brand Crisis Information on Social Media : A Case Study of Chinese Weibo

by Changzheng Yang, Li'e Liang, Feng Yue, Hanxiong Zhu Hardcover 2022

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  • Author: Changzheng Yang, Li'e Liang, Feng Yue, Hanxiong Zhu
  • ISBN 13: 9789811666667
  • ISBN 10: 9811666660
  • Publication Year: 2022
  • Language: English

Specifications

Index-10 9811666660
Index-13 9789811666667
Language English

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