User Generated Branding : Integrating User Generated Content into Brand Management
by Ulrike Arnhold Paperback 2010
- Author: Ulrike Arnhold
- ISBN 13: 9783834923240
- ISBN 10: 3834923249
- Publication Year: 2010
- Language: English
Specifications
Index-103834923249
LanguageEnglish
Index-139783834923240
Period-
Class Track-
Publisher- (2010)
Pages-