Product Placement Effectiveness. Implicit Recall and Brand Image at the Level of Modality
by Hendrik Arnold Paperback 2013
- Author: Hendrik Arnold
- ISBN 13: 9783656376972
- ISBN 10: 3656376972
- Publication Year: 2013
- Language: English
Specifications
Index-103656376972
LanguageEnglish
Index-139783656376972
Period-
Class Track-
Publisher- (2013)
Pages-
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