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The Death of the Brand? Challenges Facing International Brands in the 21st Century - an Analysis with Examples and Recommendations

The Death of the Brand? Challenges Facing International Brands in the 21st Century - an Analysis with Examples and Recommendations

by Florian Mayer Paperback 2024

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  • Author: Florian Mayer
  • ISBN 13: 9783638815833
  • ISBN 10: 3638815838
  • Publication Year: 2024
  • Language: English

Specifications

Index-10 3638815838
Index-13 9783638815833
Language English

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