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Shopper Marketing and the Role of in-Store Marketing

Shopper Marketing and the Role of in-Store Marketing

by Dhruv Grewal, Anne L. Roggeveen, Jens Nordfalt Hardcover 2014

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  • Author: Dhruv Grewal, Anne L. Roggeveen, Jens Nordfalt
  • ISBN 13: 9781784410018
  • ISBN 10: 1784410012
  • Publication Year: 2014
  • Language: English

Specifications

Index-101784410012
LanguageEnglish
Index-139781784410018
Period-
Class Track-
Publisher- (2014)
Pages-

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