Brand Choice : Revealing Customers' Unconscious-Automatic and Strategic Thinking Processes
by Randolph J. Trappey, Arch G. Woodside, Randolph J. Trappey Iii Hardcover 2004
- Author: Randolph J. Trappey, Arch G. Woodside, Randolph J. Trappey Iii
- ISBN 13: 9781403946416
- ISBN 10: 1403946418
- Publication Year: 2004
- Language: English
Specifications
Index-101403946418
LanguageEnglish
Index-139781403946416
Period-
Class Track-
Publisher- (2004)
Pages-