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Contemporary Perspectives on Corporate Marketing : Contemplating Corporate Branding, Marketing and Communications in the 21st Century

Contemporary Perspectives on Corporate Marketing : Contemplating Corporate Branding, Marketing and Communications in the 21st Century

by John M. T. Balmer, Laura Illia, Almudena González del Valle Brena Paperback 2016

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  • Author: John M. T. Balmer, Laura Illia, Almudena González del Valle Brena
  • ISBN 13: 9781138206069
  • ISBN 10: 1138206067
  • Publication Year: 2016
  • Language: English

Specifications

Index-10 1138206067
Index-13 9781138206069
Language English

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