Beyond Advertising : Creating Value Through All Customer Touchpoints

Beyond Advertising : Creating Value Through All Customer Touchpoints

by Yoram (Jerry) Wind, Catharine Findiesen Hays Hardcover 2016

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  • Author: Yoram (Jerry) Wind, Catharine Findiesen Hays
  • ISBN 13: 9781119074229
  • ISBN 10: 1119074223
  • Publication Year: 2016
  • Language: English

Specifications

Index-101119074223
LanguageEnglish
Index-139781119074229
Period-
Class Track-
Publisher- (2016)
Pages-