Estimating Models of Promotion-induced Non-compensatory Choice Behavior Using UPC Scanner Panel Data
by Fader Peter S, McAlister Leigh Hardcover 2023
- Author: Fader Peter S, McAlister Leigh
- ISBN 13: 9781019585474
- ISBN 10: 1019585471
- Publication Year: 2023
- Language: English
Specifications
| Index-10 | 1019585471 |
|---|---|
| Index-13 | 9781019585474 |
| Language | English |
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