Research Traditions in Marketing
by Gilles Laurent, Gary L. Lilien, Bernard Pras Hardcover 1994
- Author: Gilles Laurent, Gary L. Lilien, Bernard Pras
- ISBN 13: 9780792393887
- ISBN 10: 0792393880
- Publication Year: 1994
- Language: English
Specifications
Index-100792393880
LanguageEnglish
Index-139780792393887
Period-
Class Track-
Publisher- (1994)
Pages-