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Romancing the Customer : Building Power Relationships Between Customer and Brand Equity

Romancing the Customer : Building Power Relationships Between Customer and Brand Equity

by Paul Temporal, Martin Trott Hardcover

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  • Author: Paul Temporal, Martin Trott
  • ISBN 13: 9780471846154
  • ISBN 10: 0471846155
  • Language: English

Specifications

Index-10 0471846155
Index-13 9780471846154
Language English

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