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Advertising Worldwide : Concepts, Theories and Practice of International Multinational and Global Advertising

Advertising Worldwide : Concepts, Theories and Practice of International Multinational and Global Advertising

by Marieke De Mooij, Warren J. Keegan Paperback

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  • Author: Marieke De Mooij, Warren J. Keegan
  • ISBN 13: 9780134718972
  • ISBN 10: 0134718976
  • Language: English

Specifications

Index-10 0134718976
Index-13 9780134718972
Language English

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