Advertising and IMC : Principles and Practice

Advertising and IMC : Principles and Practice

by Sandra E. Moriarty, Nancy Mitchell, William Wells Hardcover

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  • Author: Sandra E. Moriarty, Nancy Mitchell, William Wells
  • ISBN 13: 9780132163644
  • ISBN 10: 0132163640
  • Language: English

Specifications

Index-10 0132163640
Index-13 9780132163644
Language English