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Strategic Marketing Management: A Means-End Approach

Strategic Marketing Management: A Means-End Approach

by Mark E. Parry Paperback 2001

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  • Author: Mark E. Parry
  • ISBN 13: 9780071589635
  • ISBN 10: 0071589635
  • Publication Year: 2001
  • Language: English

Specifications

Index-10 0071589635
Index-13 9780071589635
Language English

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