Absolute value
Description
Offering a new framework called the influence mix, a forward-looking marketing guide shows how to influence customers in this new age and environment through updated communication strategies, market research programs, and segmentation strategies.
Book Details:
ISBN-10: -
ISBN-13: 9780062215673
LoC Class: -
Pages: -
Language: -
Era: -
Publisher: - (2014)
Last Enriched: Never
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