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Personality Not Included: Why Brands Lose Their Authenticity And How Great Companies Get it Back

Personality Not Included: Why Brands Lose Their Authenticity And How Great Companies Get it Back

by Rohit Bhargava, Guy Kawasaki Hardcover 2008

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  • Author: Rohit Bhargava, Guy Kawasaki
  • ISBN 13: 0071545212
  • ISBN 10: 0071545212
  • Publisher: McGraw-Hill Companies
  • Publication Year: 2008
  • Language: english

Specifications

Index-100071545212
Languageenglish
Index-130071545212
Period-
Class Track-
PublisherMcGraw-Hill Companies (2008)
Pages-

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